Pay Per Click Management

Pay per click marketing provides you with laser-targeted visibility, which speeds up the customers’ buying journey and boosts your conversion rate.

Schedule a Meeting
Pay Per Click Ads

Pay Per Click Management

Pay-Per-Click management is a process of supervision and management of a company’s PPC ad spend. In this process there are often strategies to ad buys while minimizing the overall outflow of funds. An effective PPC management has diverse interconnected aspects. Keyword analysis, channel strategy, monitoring, competitive analysis, negative match, and A/B testing or split testing. It is positive to have a dedicated team of experts to look after your business’s PPC management.
Pay-Per-Click management is viewed as an evolving art where ideal optimization is not possible, but it still remains the objective.

Pay Per Click Strategy

PPC Strategy

Pay Per Click is a digital marketing model which allows advertisers to pay a fee every time one of their ads is clicked. The advertisers who create pertinent and intelligently targeted pay-per-click campaigns are rewarded by the search engines by being charged less for ad clicks. We help you here to plan an effective PPC strategy so as to avoid any risks of spending your budget vaguely. Having a PPC strategy helps in building and refining a targeted and focused goal ad-campaign.
This process further helps in boosting brand recognition, helps increase revenue, and drives traffic.

Implementation

Implementation

When your PPC strategy is ready. How to go about the implementation? Well a structured plan or an impeccable strategy incorporates implementation plans since the beginning. It comes in four steps and we take you through the process and be by your side by creating an AdWords account, sending traffic to definite landing pages, improving messaging for high quality conversion score and know why you should invest in this.

Keyword

Keywords

In PPC marketing keywords play a very important role. Keyword strategy is a term that should come to your notice while working on the PPC management strategy. We will help you create ad groups targeting specific keywords which will further have an impact on your entire PPC marketing funnel.
Effectively grouped and organized keywords further help improve your PPC strategy.

Ads Copy Writing

Ad Copy Writing

The goal of Ad Copy is to bring it to prospect’s notice that they have a problem and your service or your product will be the best solution to their problem. Use the uniqueness of your product’s selling point in your ad copy, promote your products’ copy that depicts its unique features in comparison to your competition.

Ad Extensions

Ad Extensions

The things that can be changed, added or altered about your Ad campaigns are in shimmery terms known as AdWords extensions. These are the extra information shown below your ad copy and help you boost your ads rank on the result pages of your search engine. Different extensions act differently, with some a call button can be added, with some reviews can be added. In this process we help you use the right ad extensions in the right way which helps your PPC campaign stand out.

Shopping Cart

Shopping Ads

Shopping ads are also known as Product Listing Ads or PLAs. It is a format that allows searchers to check out the preview of your product before clicking on your ad. Search ads and shopping ads have some similarities as both the ads are show based. The only disparity between the two is search ads are text based whereas shopping ads have images. Our job here is to help you design the right kind of shopping ads for your products.

Location Tracking

Tracking

The process of improving the performance of your PPC marketing campaigns by evaluating it is a significant part in search engine advertising, cost per conversion, click through rate, cost per click or total costs. This process is popularly known as PPC tracking. What will we do for you? Our team will be a part of your evaluations team tracking down the performance of your tracking process.

Pay Per Click

PPC Optimization

PPC Optimization is one of the essential practices of improving and analyzing your PPC campaigns by modifying keyword bids, by updating landing pages or changing ad copy. It is a simple practice that helps in improving different elements of your ads which helps them earn more clicks and win real estate. Firstly, we will help formulate a PPC optimization process as required by your business and then help you utilize it.

Reporting

Reporting

Reporting has to be one of the essential steps since the beginning. It is worth your time and efforts for the growth, improvisation and betterment of your project. This process helps in the understanding of an ad campaign’s performance so as to take necessary remedial steps when required and where it is necessary. GA, Google Analytics is one of the tools majorly used in this system and we are here to carry out the process for you.

Shashank Gupta digital marketing expert: scaleit

Shashank Gupta

Digital Marketing Consultant

Drive Leads and Sales with ScaleIt

Customer Retention is Cornerstone

Schedule a Meeting
Why Us Page Info
“The team at ScaleIt is fabulous. They helped us unlock our potential online and offline. We have experienced year on year growth due to their progressive approach.”
Andreas Casey

Head of Marketing

Let’s Make Things Happen

Fully creative and attractive services by ScaleIt.

Fully creative and attractive services by ScaleIt.

“The team at ScaleIt is fabulous. They helped us unlock our potential online and offline. We have experienced year on year growth due to their progressive approach.”

Shashank Gupta

Digital Marketing Consultant

Shashank Gupta digital marketing expert: scaleit

Shashank Gupta

Digital Marketing Consultant
+91 9875929936
+91 9875929936
Thank you for your message. It has been sent.
There was an error trying to send your message. Please try again later.

By submitting my data I agree to be contacted